The Jog Shop is a truly independent running shop based on George Street in Brighton, offering something increasingly rare on the high street — genuine, personal expertise. Visit in person and they'll carry out a proper assessment of your foot type and running style before recommending anything, rather than just pointing you at whatever's in stock. They stock a serious range of running shoes and gear from brands including Hoka, Brooks, Asics, Saucony, New Balance, On Running and Altra, alongside clothing and accessories for every kind of runner, from beginners to seasoned racers. We're delighted to have The Jog Shop as an Open Podium partner, offering a gift voucher as the prize for our Hove Prom 10K Target Time Award. If you're local to Brighton and want proper, knowledgeable advice on your next pair of shoes, they're well worth a visit.